On the one hand, Peter is an event management specialist
with extensive global experience covering numerous major and mega events - from Rugby World Cup to CAF African Cup of Nations Soccer Championships, Junior World Weightlifting Championships, World Fencing Championships, multiple UCI Mountain Bike World Cups, World Summit on Sustainable Development, multiple ICC Cricket World Cups and T20 World Cups, Commonwealth Heads of Government Summit, West Asian Games, Asian Games, FIFA Club World Cup, F1 Grand Prix, Aussie V8 Supercars, FIA GT1 World Championships, 2012 London Olympics, 2014 Sochi Winter Olympics, Caribbean Premier League and C1 World Powerboat Championships. The UAE and Kingdom of Saudi Arabia destinations being a particularly enjoyable focus (please click on the LinkedIn icon below for full profile).
Sports events aside, strategic business development is as big a passion for Peter as sport is! As Richard Branson said - " If you don’t enjoy it, don’t do it. You must love what you do"
Peter has initiated, organised and managed foreign direct investment conferences (aimed at attracting investors to South Africa) in the global capitals of Amsterdam, Berlin, Cologne, Dublin, London, Mumbai, New Delhi and Zurich. Most recently in 2018/2019, Peter undertook a business development consultancy for a US$750 million company that wanted to open a new office and develop the event ticketing business in Dubai and Abu Dhabi and most recently did a three-month stint in Riyadh, Kingdom of Saudi Arabia.
And on the African continent itself - Peter has arranged strategic business visits for, and accompanied, literally hundreds of business people, all with the common intent of looking to expand their company's African business footprint - to Angola, Gabon, Ghana, Kenya, Nigeria, Tanzania, Uganda and Zambia - and Zimbabwe.